maybe you should think twice before clowning on someone…

Here is a good primer for the power of event targeting on facebook. With all of the ad coupons available on the web, you can get started with your first campaign for as little as $50.

Business today is more challenging and competitive than ever. Businesses need to attract new customers quickly while retaining and interacting with a loyal customer base. Real-time communication Brands need to communicate directly with customers in real time in order to keep their finger on the pulse. Trends change more rapidly than traditional research can track. [...]

What does this have to do with web marketing? Value. 1. Hoop Dreams (1994), Steve James 2. The Thin Blue Line (1988), Errol Morris 3. Bowling for Columbine (2002), Michael Moore 4. Spellbound (2002), Jeffrey Blitz 5. Harlan County U.S.A. (1976), Barbara Kopple 6. An Inconvenient Truth (2006), Davis Guggenheim 7. Crumb (1994), Terry Zwigoff [...]

Email marketing can be profitable for any business, no matter what kind of product or service you are selling. It is significantly cheaper than other advertising methods and it enables you to build credibility with your subscribers. As a result, you can generate more sales and profits. The foundation of email marketing is a targeted, [...]

Any and all forms of Social Media Marketing tactics fall under at least one of these five forms of action. Often the same channel will incorporate two or more of these: 1. Declaration of Identity 2. Identity through Association 3. User-initiated Conversation 4. Provider-initiated Conversation 5. In-Person Interaction Identity-based Interaction is your declaration of your [...]

According to Google, bounce rate is: Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. Use this metric to measure visit quality – a high bounce rate generally indicates that site entrance pages aren’t relevant to your visitors. The more compelling your [...]